Champagne Deutz, located in Ay, one of Champagne’s most historic and renowned terroirs for Pinot Noir, on predominantly south-facing hillsides. The house was founded in 1838 by William Deutz and Pierre-Hubert Geldermann, two wine merchants from Aix-La-Chapelle. In 1993, Louis Roederer acquired Champagne Deutz and appointed Fabrice Rosset as CEO.
From the late 1990’s, Rosset revitalized the brand, generating substantial income and reinvesting approximately €30 million into the cellars, winery, and infrastructure. Under the leadership of Chef de Cave Michel Davesne, who joined in 2003 and retired in 2023, the quality of Deutz’s wines significantly improved. Production, which was 600,000 bottles in 1996, has grown to 2.5 million bottles and continues to expand.
In 2022, Marc Hoellinger became CEO, ushering Deutz into a new era defined by a commitment to sustainable viticulture. The Maison owns 42 hectares of vineyards and sources additional grapes from growers across 300 hectares, all located within a 30-minute drive of the winery. Uniquely, Deutz produces three prestige cuvées: William Deutz, Amour de Deutz Blanc de Blancs, and Amour de Deutz Rosé. The Blanc de Blancs cuvées are among Champagne’s most refined, renowned for their precision, delicacy, and exceptional finesse. By 2023, the estate had transitioned to 100% organic farming, with certification targeted for 2026.
The grapes for this blend hail from the Montagne de Reims (Pinot Noir) and the Côte des Blancs (Chardonnay). All the grapes are pressed and vinified at Deutz’s state of the art winery in Aÿ, to give a clean white base wine. The blend gains its rosé colour from the addition of red wine (around 8%), made from Pinot Noir grown in the Meurtet vineyard on the hill directly behind the winery. This non-vintage blend traditionally has between 25% - 40% reserve wines. Upon assemblage, it spends 3 years ageing on the lees, and a further 6 months following disgorgement before release.
Technical Information:
Vineyards: 80% Grand & Premier Cru
Grape Varieties: 90% Pinot Noir (inc 8% red wine) & 10% Chardonnay
Dosage: 9 g/l
Ageing: 3 years on the lees
Alcohol: 12%
Drink: Now to 2027
Tasting Note: This wine has an appetising pale salmon-pink colour, with flashes of orange, and a persistent fine mousse. The nose is inviting, with aromas of wild strawberries, cranberries and raspberries. On the palate it is fresh but has a mellow character following its three years of ageing on the lees. A long and pleasing finish..
Champagne Deutz, based in Ay, one of Champagne's historic and most renowned terriors. Founded in 1838 through the association of William Deutz with Pierre-Hubert Geldermann, both wine merchants from Aix-La-Chapelle. Their idea was that to make a great wine, first a great vineyard was needed, so they set off in the search for top local vineyards. Deutz soon became an international brand with Deutz and Geldermann using their knowledge and expertise of markets in their favour. Successors followed suit and tradition and through the 20th Century continued to purchase excellent vineyards in some of Champagnes best villages.
In 1993, Louis Roederer partnered with Deutz to save it from going into financial trouble, with Champagne Louis Roederer's help Deutz has increased production threefold and vastly improved methods and modernising cellars. Fabrice Rosset was the CEO for a thirty year period, 1993-2023. And oversaw a significant expansion and quality improvement. From 2022 Marc Hoellinger took over the role of CEO. Deutz still strives for excellence, terrior and sustainable viticulture.
Location:
Ay
Chef de Cave History at Champagne Deutz:
Caroline Latrive 2022 to present: she was formerly the cellar master at Champagne Ayala, which is just up the road from Champagne Deutz.
Michel Davesne 2003 to 2023 is now retired. He played a pivotal role in guiding Champagne Deutz through a period of rapid expansion. When he joined in 2003, the company was producing 600,000 bottles annually, and by the time of his retirement, production had grown to 2.5 million bottles. Working alongside the now-retired CEO Fabrice Rosset, Deutz invested approximately €30 million in expanding the cellars.
In 2004, the company modernized and expanded its production facilities. A new disgorging line was introduced, boosting capacity to 3,000 bottles per hour, while the incorporation of jetting technology improved both the quality and consistency of the wines. The construction of a new fermentation hall allowed for the addition of new tanks (100-125 hl), enabling the winery to produce wines by village and even parcel, drawing on the estate's diverse vineyard holdings.
By 2011, growing sales prompted further investment. Fermentation capacity was increased from 17,000 hl to 30,000 hl, and additional stainless steel vessels were introduced, ranging from 25 hl to 300 hl, further enhancing the winery’s flexibility and production capabilities.
Annual production: 2,500,000 bottles