Piper-Heidsieck's roots trace back to Florens-Louis Heidsieck, who created the original company of Heidsieck & Co to pursue his ambition of “creating a cuvée worthy of a queen”. He fulfilled his dream perhaps earlier than anyone could have expected: once Marie Antoinette had tasted his creation, she became the first Heidsieck & Co ambassador. Florens-Louis’ nephew, Christian Heidsieck joined the venture alongside Guillaume Piper and once Florens-Louis died in 1828, the duo decided to continue the adventure side by side, founding Champagne Piper-Heidsieck.
In 2011 both Charles Heidsieck and Piper-Heidsieck were bought by EPI Group headed by Christopher Descours, he has pumped significant finance into the companies allowing them to grow their vineyard holdings, grape purchasing and production. The brands are now growing their sales fast after many decades of decline. Today, production occurs alongside sister company Charles Heidsieck in an ultra-modern functional wine-making facility on the southern outskirts of Reims.
Their characteristics differ quite considerably, with Piper opting for a fruitier and lighter style of base wines. In recent times, the House has shifted from royal accolades to becoming a favourite amongst celebrity stars. Indeed, the legendary Marilyn Monroe famously declared in 1953: “I go to bed with a few drops of Chanel No. 5 and I wake up each morning to a glass of Piper-Heidsieck; it warms me up.”
The prestige cuvée Rare Champagne became its own brand in September 2018. Previously labelled, marketed and sold under the Piper-Heidsieck name, Rare Champagne is now managed and labelled independently. Previous Piper-Heidsieck Cellar Master Régis Camus has subsequently assumed the new role of Cellar Master for Rare Champagne.
Cellar Master:
Émilien Boutillat
Winery Location: Reims | Champagne, France
Champagne Region:
Montagne de Reims
Annual Production (bottles): 8,000,000