Record Champagne Sales In 2015

In a year that saw the Champagne region hillsides, Houses and Cellars listed as World Heritage Sites by UNESCO, 2015 was very successful for the region. Alongside the recognition for all the hardwork to preserve Champagne’s famous history, sales of Champagne to all parts of the globe hit a record high in 2015.

According to estimates by Reuters, a contribution of increased demand for exports and competitive exchange rates lead to an increase in sales of 312 million bottles, 2-3% up from 2014. But more importantly a record high of Champagne sales that equated to €4.7bn, an increase of the previous record of €4.56bn in 2007. With official figures due to be released next month, these estimates give a good cause for celebration in the mean time.

Very notable releases of Dom Pérignon 2006, Taittinger Comtes de Champagne 2006, Pol Roger Sir Winston Churchill 2004 and Louis Roederer Cristal 2007 have combined with a spike in buying trends in China and the United States, both have increased their consumption of Rosé Champagne significantly.

Previous worries about France’s instability have calmed and has been reflected with an increase in domestic sales of Champagne. “Consumers need to enjoy life,” said Bruno Paillard, CEO of Lanson BCC, adding lower energy prices and interest rates may have helped improve consumer purchasing power.

Only time will tell how sales will progress in 2016, but it is good to be able report that Champagne is beginning to hit the highs of pre-recession.